Can You A/B Test a Presentation? A Practical Guide
Yes, but testing a presentation requires more than asking which slide version people prefer. Here is how to build a useful presentation A/B test.
Industry news
Design tips
Bento Grid Presentation Design: How to Use It Without Making Slides Look Like an App
Bento grids can make presentations feel structured and contemporary—but only when the modular system serves the story instead of turning every slide into a dashboard.
Design tips
Why Professional PowerPoint Templates Often Make Presentations Look the Same
The reason your templated deck feels familiar isn't the template's fault — it's which parts of it you left untouched.
Design tips
Why the Same Slide Looks Different on a Laptop, Projector, and TV
Your deck looked perfect on your laptop — then the room's projector made your brand blue look teal and your dark slide look grey, and here's the actual reason why.
Design tips
Why 16:9 Is Not Always the Best Presentation Format
Widescreen became PowerPoint's default the moment nobody had to ask for it anymore — which is exactly why so few people stop to check if it still fits.
Design tips
What Makes a PowerPoint Presentation Look Professional? The Details Most People Miss
It's rarely the color palette — it's the half-millimeter of misalignment nobody consciously notices but everybody feels.
Design tips
Why Your PowerPoint Slides Look Unprofessional — and What to Fix First
It's rarely the "wrong" font or color — it's the thing your audience never consciously names.
Case studies
Why Some Important Business Communications Use Documents Instead of Slides
Amazon banned slide decks from its most important meetings — the reasoning behind that choice says less about PowerPoint and more about what kind of thinking a format can actually hold.
Industry news
Apple Keynote: Why the Presentation Structure Barely Changes
Same three-act shape, different decade, different presenter — here's the structural skeleton Apple never touches, and why.