Brochure (French brochure, from brocher - to sew), a brochure - a small book, usually without a cover, in the cover, with no more than 48 pages. product and price. The production of brochures is very diverse - from text brochures printed in black and white to full color, made on designer paper with different finishing methods.
The booklet is one of the most popular types of printing products. The booklet is a two-sided, colorful advertising material with two or more folds. Depending on the terms of reference, booklets can vary in size from the euro format (from 210 * 100 mm) to the a3 format (420 * 297 mm) paper density and number of folds.
Depending on the circulation, the booklets are printed in digital or offset printing. The larger the circulation, the cheaper it will be to make one booklet. Additional services are also possible: lamination (glossy or matte), UV varnish coating, screen printing, etc.
Booklet application: maximum information - minimum cost. It has an advertising and informative character about the company, sphere of activity, range of services and goods at exhibitions, shops, offices, etc. The booklet is a very important factor in effective advertising, which ensures a direct connection between the manufacturer and the consumer. Booklet advertising allows for a wide reach of the target audience.