An issue that should solve suppliers of goods and services is to ensure consumer choice. This concerted action, giving consumers a choice based on understanding and defining the scope of their interests and needs. Necessary to provide a real choice ( variety of consumer properties of goods, price, place of sale) through the provision of the necessary information on the availability of choice ( media advertising). Model PowerPoint Chart making a purchasing decision corporate buyer is somewhat different, due to the fact that there is another priority indicators and other factors.
